AdFlow
A marketing team that works for your e-shop every morning and never spends a cent without your approval.
AdFlow connects your store with Meta, Google and TikTok ads and uses AI to do the work of a marketer, a developer and an analyst: tracking, ads, copy, analysis and stock.
Sample morning briefing
- Measurement: the Purchase event is recorded correctly.
- Analysis: the Autumn campaign dropped 23% in POAS because its best selling product sold out.
- Proposal: pause 2 ads for products that are out of stock.
Illustrative data.
Who it is for
Small e-shops that run ads without a marketing team of their own. You have products, orders and an ad budget, but no time to check every day whether tracking works, which campaign loses money and what should change.
Five desks, one team
Each desk owns a clear responsibility and reports in plain language.
Measurement
Checks pixels, tags, consent and UTM, and verifies that every purchase is recorded correctly.
Advertising
Builds campaigns from templates, proposes budget changes and pauses, and checks platform policies.
Content
Writes ad copy in the store's own language and checks every claim against the product page.
Analysis
Runs a daily check, detects anomalies, explains why a campaign dropped and tracks spend pacing.
Store
Watches stock, pauses ads for products that sold out and keeps the monthly goals.
The principles
Code computes, AI explains
Every number is computed by code, never by a language model. AI writes, explains and proposes on top of those numbers.
No spend without approval
Every change to an ad platform goes through a proposal, guardrails, your approval, an audit log and undo.
Profit, not revenue
Performance is measured in POAS, profit on ad spend, using the real cost of your products.
A briefing every morning
You wake up to what happened yesterday, what needs attention and what we propose, in a few clear lines.
Built on Claude
AdFlow uses Anthropic's Claude models for ad copy, for plain language explanations of every diagnosis, and for the morning briefing and weekly report, which are generated overnight in batches.
The product itself is developed with Claude Code: one founder leads a team of ten specialised AI agents covering backend, integrations, AI, frontend, QA and research.
Integrations
Building now
- WooCommerce
- Meta Ads
Next
- Google Ads
- Google Analytics 4
- Shopify
Later
- TikTok Ads
Where we are
AdFlow is in active development and is not available yet. The first version covers WooCommerce and Meta. We are looking for a small number of pilot e-shops.
Early access
Leave your details and we will get in touch when the pilot phase opens.